When it comes to digital, the museum community has repeatedly delivered engaging initiatives at the very forefront of innovation.
Still, when you go explore in the big sea of arts, history and culture and plan how to communicate and deliver a new exhibition, you can easily find yourself in seemingly uncharted territory, also when it comes to the use of emerging consumer technology.
Jennifer Snyder is Chief Digital Officer at Detroit Institute of Arts and has over a decade of experience in digital leadership roles in the museum world, including at SFMOMA and the Art Institute of Chicago. She’s one of many accomplished museum visionaries that are making museums an unexpected place for early indicators of what’s next.
Jennifer is also our expert of the month.
Read moreTechnology decisions have huge impact and with the seemingly never ending growth in tools to power the digital experience, it has not become easier for buyers to navigate a crowded marketplace.
At SFMOMA, one of the largest museums in the US, they needed an improved ticketing part of their website. Rather than the usual Swiss-army knife approach of “The One CMS To Rule Everything”, they went looking for a new solution where their editors could focus on content, while their developers could keep developing using familiar code.
Read moreDriving engagement and improving the experience has been key drivers for many big projects in the last years. Delivering a bad experience kills any hard-earned loyalty.
Technology is a part of the equation, but beyond creating a better and more compelling website, what might we do to go above and beyond expectations? In our recent member conference call, we heard about an innovative project using augmented reality at the Brooklyn Museum.
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