Bridging Open Source & Enterprise - AEM, Composability, and the Future of DXPs

I've spent over 13 years implementing Adobe Experience Manager (AEM) solutions for some of the world's most recognised brands. As Technical Design Authority for EE's AEM implementation, I led the creation of an 8,000-page help website and trained over 150 stakeholders in AEM usage. At DigitasLBi, I led a team of 30 global architects on the UK's largest AEM implementation for the Nissan/Renault Alliance, eventually targeting over 200 websites in 30 languages across five brands.

My work with MediaMonks brought me to projects for Twitter, Genesis USA, and McLaren, where we pushed beyond traditional AEM frameworks to create richer experiences. At Cognizant Netcentric, I advised on headless AEM implementations for Ford, and at Inspired Thinking Group, I consulted on Jaguar Land Rover's migration to AEM from Tridion CMS.

Then onto Ford Motor Company with Netcentric, where I architected a completely headless AEM implementation using React.

Latest endeavours include investigating Adobe  Edge Delivery Services (Franklin), a high-performance document-based authoring system with a modern build system, that is being integrated into AEM.

Throughout these experiences, I've witnessed first-hand how AEM has evolved from its open-source foundations to a comprehensive enterprise platform, and I'd like to share insights on where it's headed in an increasingly composable future.

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Composable design throughout the stack at Salling Group

Having multiple projects with similar specs often leads to duplicate implementations or code. Similarly having different vendors, but a wish to align can be challenging.

At Danish retailer Salling Group, Frontend Manager Martin Hobert and his team solved this by implementing Shared Modules that work in a composable fashion.

In a recent member call, Martin shared a deep dive into the thoughts that went into creating the solution that they work with today. 

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Composable architecture: Using the CMS as your director

What comes after headless CMS? A composable CMS marks the next natural step in the evolution of content management systems, and offers several benefits.

A composable architecture consists of API-driven components that are pluggable, scalable, replaceable, and that can be continuously improved. When building digital experiences, and websites in particular, using a headless CMS just like any other stack component has turned out to be complex.

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Expert of the month: Sana Remekie

First came the Web CMS, then came Headless, and now it’s time for composable

When Sana Remekie talks about the need for marketing to lead the Web or how to navigate the seemingly never ending vendor chaos when building your digital platform, she does so from a strong foundation of understanding how enterprises approach digital and how digital have evolved in the past twenty years.

Sana is the co-founder of Conscia, a Toronto-based enterprise software-as-a-service company that empowers marketers to activate personalized experiences on every channel. They refer to it as connecting the dots with the digital experience graph or to put it another way: Connecting the dots between customer and content in every context.

She’s also recognised as among Canada’s Top 10 Influential Women in Tech and recently became a MACH Ambassador. Sana is our expert of the month.

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