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Yana Vlatchkova (BG)

  • Co-founder of Question Base

  • Originally from Bulgaria, but now lives in Aarhus

  • Previously Senior Product Manager at iPaper and founder of Swipes, one of the leading companies in the productivity space

Boye 20 Aarhus conference

TRACK: Product Management
PRESENTATION: From Idea to Post-Release: Launching New Features With a Hype


About Yana

Previously, Yana run her own company for 6 years, building productivity software for individuals and companies with over 1 million users. They’ve been featured as app #1 on the Mac Store, won a Webby Award, Evernote’s Best Startup Award and maintained a 4.6 stars app review by its raging community of users. The team spent two years in Silicon Valley, working with investors and mentors from Google, Box, Slack, Evernote, Microsoft, Facebook, on a new product, but didn’t manage to hit it off right. Due to burnout, the founders shut down the company in 2019.

In 2020, Yana joined iPaper, a leading expert in the digital catalog space, working with some of world’s most loved retailers and brands. She was a Product Manager there, working on the new cool things by the company.

Her philosophy:  “Any idea can be good. It’s all about the execution.” 

Connect with Yana