Scott Brinker (US)
VP Platform Ecosystem at HubSpot
Editor at chiefmartec.com
Author of Hacking Marketing
MarTech briefing 2023
Afternoon seminars in Hamburg and Copenhagen in May
Boye 18 Aarhus Conference
Keynote: The democratization of marketing technology — citizen developers, citizen integrators, citizen data scientists
At a peer group meeting back in Boston in 2016, Scott gave a talk that also covered innovation and scalability
About Scott Brinker
Scott is an entrepreneurial executive with broad experience at the intersection of technology and marketing, including a strong background in digital marketing, marketing technology, web development, software-as-a-service (SaaS), and product management. He is very passionate about building agile, high-performance teams to bring to market imaginative products and services.
Scott also presented to our community in person in 2019. Among the topics back then were departments going rogue and some group discussion on where Martech is on the hype cycle
About HubSpot
HubSpot is the world’s leading inbound marketing and sales platform. Since 2006, HubSpot has been on a mission to make the world more inbound. Today, 31,000+ customers in more than 90 countries use HubSpot’s software, services, and support to transform the way they attract, engage, and delight customers.
HubSpot’s software has helped companies worldwide change how they market and sell, while our innovative approach to company culture has helped redefine transparency and autonomy in the modern workplace.
Blog posts with Scott
Scott Brinker's "MarTech Supercollision" and Key Takeaways from the Boye & Co Briefings in Europe (June 2023)
The 2nd age of MarTech (Nov 2022)
The Democratization Of MarTech: New Possibilities And Challenges (Oct 2018)
Connect with Scott
Related Resources
HBR article: The Rise of the Chief Marketing Technologist