Francesco Martino (IT)
Web communications manager at European University Institute
Based in Florence, Italy
Higher Education Connect 23
Presentation: Anatomy of a Digital Experience team
Slides: Download (PDF)
About Francesco Martino
Francesco works as Web Communications Manager at EUI in Florence. His main tasks include:
Co-ordination of in-house web team and external contractors
Management and operational planning of the Web Team (e.g. routine maintenance, updates, incidents, projects, backups, workflows)
Implementation and continuous assessment/adjustment of the Institute's web communication strategy, matching institutional priorities and available resources with the most appropriate and innovative solutions
ICT Project management (e.g. websites, online platforms and online services)
Management of budget assigned to web services (e.g. purchase of modules, call for tenders, external collaborations)
Chair of the Web Working Group: a horizontal working group composed of 100+ members (20+ nationalities) aimed at collecting feedback and communicate innovations to all units and departments
Co-ordination of training documentation and support on digital communication tools for administrative staff members
Coaching assessment and career development for the Web Team
Management of the main Social Media channels of the Institute (coordination of content editors and technical integration/configuration)
About European University Institute
The EUI is an international organisation and a postgraduate teaching and research institute in the social sciences.